Definisi tentang OUTLET

Outlet store

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The Nebraska Crossing Outlet Mall (Gretna, Nebraska, 2004).

An outlet store or factory outlet is a brick and mortar or online retail store in which manufacturers sell their stock directly to the public. Traditionally, a factory outlet was a store attached to a factory or warehouse, sometimes allowing customers to watch the production process like in the original L.L. Bean store. In modern usage, outlet stores are typically manufacturer-branded stores like Gap grouped together in outlet malls. The invention of the factory outlet store is often credited to Harold Alfond, founder of the Dexter Shoe Company.
There may be variances in quality and price when comparing true factory stores with general outlet stores. The latter may have higher instances of manufacturers' "overruns" and unmarked seconds and blemished merchandise. Factory stores usually mark any seconds and blemished merchandise as such, and tend to offer newer models.^{[citation needed]}